Break Gender Stereotypes
Give talent a chance raising the awareness of company about combating gender stereotypes.
The Wesen Institute is partner of the ITC/ILO in Turin (International Labour Organization) for the project “Break Gender Stereotypes, give talent a chance” (EU 2008) where it is responsible for the communication strategy planning and development.
The communication plan aims to help Small Medium Enterprise in Europe to maximize employees potential, to boost productivity and competitiveness, beyond gender stereotypes.
The following tools have been developed in order to achieve the communication strategy’s objectives: – posters and leaflets – videoreportages on good practices – website